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Агентирование круизных судов и яхт - ДОМ юриста Книга Агентирование круизных судов и яхт - ДОМ юриста Книга
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Агентирование круизных судов и яхт

Селиванов В.В.

Агентирование круизных судов и яхт

  • Издательство: Феникс

  • Тираж: 100

  • ISBN: 978-966-438-255-4

  • Переплет: твердый

  • Год издания: 2010

  • Количество страниц: 240

  • Автор: Селиванов В.В.

120.00 UAH В наявності

Залишилося декілька екземплярів

Придбати
Інформація про доставку

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Самовивіз
Забирай в любое время
Нова Пошта 2 - 3 дні
Гарантуємо упаковку замовлених книжок, яка забезпечить цілісність і збереження їх товарного вигляду

Аннотація

В монографии рассматриваются современные проблемы, касающиеся некоторых теоретических вопросов и комплекса практических проблем, связанных с агентированием круизных пассажирских судов и прогулочных яхт. Выполнен анализ современного состояния практики продвижения бизнес-продукта агентирующих компаний на международный круизный рынок. Большое внимание уделено вопросам оптимизации и рационализации услуг портового морского сервиса, формированию рекламных региональных кластеров в соответствии с современными международными требованиями в сфере организации кру-изного судоходства. Выполнен критический обзор многих процедур, относящихся к практической деятельности морского агентирования. Рассмотрены вопросы современной деловой этики при организации агентских отношений. Монография предназначена для специалистов агентских компаний, студентов и курсантов морских учебных заведений, работников органов управления морским транспортом, специалистов предприятий морехозяйственного комплекса.

Відгуків немає, поки що.


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